About SIR,NUMB.©

("Sir, numb already lah.")

Born out of compulsory push-ups, aching legs, and the universal cry of "Sir, numb!" during national service, SIR,NUMB. is a tongue-in-cheek nod to our shared past in uniform. But more than that, it’s a reclaiming.

A play on the Malay word senam (exercise), SIR,NUMB. started as a way to move again — but on our own terms. No more barked orders. No more punishment drills. Just a crew that runs for the joy of motion, the rhythm of breath, and the power of showing up.

We’re not chasing PBs or finish lines. We’re here for the conversation-paced jogs, the slow Sundays, the shared silence between steps. It’s about community, consistency, and a little catharsis.

Every now and then we drop apparel under SIR,PLUS, our in-house label designed for movement and meaning. Nothing loud. Nothing extra. Just clean, comfortable gear for the long run.

SIR,NUMB. is for anyone who’s ever been told to move harder, faster, stronger — and decided instead to move differently.

SLOWER MILES, DEEPER TIES.©